TNIV cracks Top 10

Posted: 2nd April 2009 by ElShaddai Edwards in Faith & Theology, Uncategorized

For those questioning the TNIV’s distribution and marketing strategies, it is worth noting that that the TNIV Kindle Edition has cracked the top 10 on’s Kindle Bestseller list, and is currently listed in the #8 position.

I suppose it’s only fair to mention that Zondervan is offering the TNIV Kindle Edition for $0 – that’s right, it’s a free download.

Crossway has made the same offer available with the ESV, which currently sits at #24 on the Amazon bestseller list, as has Baker Publishing with their God’s Word translation in the #15 slot. I’m happy (blessed?) to have all three of these editions on my Kindle.

  1. Kevin Sam says:

    Hey ElShaddai, it’s good to see you posting again after such a long hiatus (3-4 months?)
    I hope this is not just a blip in TNIV’s rise in ranking.

  2. Thanks, Kevin. It’s been an interesting “sabbatical”… I’ve been tackling some freelance web/blog design projects and that’s been a good change of pace for me. I still have a couple of projects to finish, so I’m not quite ready to blog full-time again, but I can feel the itch!

  3. ElShaddai,

    That is great news, and I am also glad to see you posting again.

  4. […] outranks ESV The TNIV is outranking the ESV for Kindle downloads on ElShaddai Edwards tells more about it. This entry was written by Wayne Leman, posted on April 3, 2009 at 3:44 pm, filed under […]

  5. Nice to have you back!

  6. Joe says:

    Never underestimate the power of $0.

    Look at the ESV and the free e-Sword module!

  7. pberry says:

    The ranking may be a bit misleading. Just last week, the ESV was in the top ten. Anyone know how long the ESV has been offered for free? The TNIV was at $9.99 last week.

    • Yes… caveats their list with the note that it updates “hourly”.

      The TNIV offer was new to me — according to the ESV blog, the free ESV offer started on Feb 24, corresponding with the release of the Kindle 2.

  8. David Ker says:

    O happy day. Calloo Callay!

    Your return would be most welcome.